Okay, okay, so it hasn't even been two hours since this class let out, but I'm excited to finally get some real posts on here! I might as well go first, since I'm taking the blame for the whole blog :)
For those of you not in AVT 414 with me, the concept my group decided to go with is a custom and personalized flying experience ("Fly personal, fly Percello!") that is playful, aimed at 25-30 year olds, and offers competitively priced tickets to major cities around the world.
Here are the three directions of logos I have in mind for Percello Air.
The tear-drop shape is a reference to "you-are-here" symbols, and in option 1, the curves imply a rainbow of sorts that lead to the point indicated by the tear-drop. The idea is similar to that of options 2a & 2b.
My questions for you guys:
- Of these, which do you think is designed the best?
- Of 2a & b, which do you prefer? I'm torn between the placement of the dots.
- Do these look like anything you have seen before?
- Am I missing something crucial? Do any of these form a lewd shape? Is there some obvious symbolic oversight I have made?
These aren't finalized, but I need to have narrowed the choices down the three by Tuesday, and I'd like to already have a preference for one.
Thanks everyone!
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5 comments:
2b. Also, the "ello" is perfect for shaping into an airline cabin and wings.
I actually agree with Eric. I like 2b a lot. I feel like the weight of the logo might be a bit heavy though....have you tried a lighter typeface? Otherwise, I like it so far. I am always a fan of very round sans serif fonts :P
Erik- I can't see the cabin and wings... I'm slow.
Scott- The typeface on the first is specific for the first one. I agree that it's too thick, but I ran out of class time haha. Is the mark of 2b too thick?
Nope, I think the 2b mark is good. I was just thinking that the letters themselves were kind of a bit much. :)
i like the typeface of 1 and the mark of 2a maybe combine typeface 1 with mark 2a and make mark 2a the o in percello?
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